Tag Archives: SEO
Online Business Owners Basic SEO Guide – Part 3
Most Search Engines store more than just the word and URL. As an example the Search Engine might store the number of times that a certain word appears on a page. It might assign a weight to each entry, with increasing values assigned to words as they appear near the top of the document, in sub-headings, in links, in the META tags and also in the title of the page.
Each commercial Search Engine uses their own formula for assigning weight to the words in its index. This is one of the reasons that a search for the same word on different Search Engines will produce different lists, and the pages are presented in totally different orders.
Online Business Owners Basic SEO Guide – Part 2
In order for the search engine’s spiders to be able to build and maintain a list of useful words, they have to look through a lot of web pages. The spiders starting points are lists of heavily used servers and very popular pages.
The spider will start with a popular site, indexing the words on its pages and following every link found within the site. In this way, the spidering system quickly begins to travel, spreading out across the most widely used portions of the internet.
Online Business Owners Basic SEO Guide – Part 1
For online business owners it is important to understand the basics as to how search engines work. This enables you, as an online business owner, to take advantage of the traffic that only search engines can deliver to your website.
Search Engine Optimization – Where Do I Start?
As a beginner you probably get sick and tired of people telling you the importance of getting good search engine rankings. When you are first starting your online business and get your website up and running, quite often people tend to try and avoid this issue, because it can become confusing, especially for a beginner. It gets put in the too hard basket. You need to realise that getting your website to have a high search engine ranking is so important these days. It is an essential step of building your online business. Think about when you are doing a search for a topic on google for example. Do you search through 20 pages of results or do you only look at the first 2-3 pages then change your search to something else?
